72% Of Consumers Trust Online Reviews As Much As Personal Recommendations
Study Shows Consumers Trust Online Reviews The findings of this year’s Local Consumer Review Survey… [more]
Is Your Business Ready For Today’s Empowered Consumer?
Guest Blog By Scott McKelvey More information. More access. More choice. More voice. More… [more]
Doctors and Dentists Sue Over Negative Reviews
Can you force a patient to sign an agreement prohibiting him from writing a negative online review? It… [more]
Don’t Buy Good Reviews
Buying good reviews for your business is bad business. Let me clarify something, I am not talking… [more]
Get More Google Places Reviews – Strategy #2
Include a Feedback or Review Section On Your Website One of the biggest challenges when it comes… [more]
Online Customer Reviews
Is Your Business Ready For Today’s Empowered Consumer?
Guest Blog By Scott McKelvey More information. More access. More choice. More voice. More technology. More influence. More control. More social consciousness. Meet today’s empowered consumer. Armed with their smartphones, tablets and social networks, empowered consumers present an equal number of challenges and opportunities for any business, large or small. Are you … [Read More...]
4 Online Reputation Management Tips for 2012
From Mainstreet Search Marketing Blog 4 Online Reputation Management Tips for 2012 Know what people are saying Be active in your online community Use Social media to your advantage Promote Customer Reviews A good article from Craig Kilgore to read the full article click here. … [Read More...]
A Simple Thank You Goes a Long Way
This is a guest post from Glenn Pasch. Glen helps auto dealers learn how to get their customers to become advocates of their business. His advice here is great for any business. I was sitting in a meeting when my cell phone rang. I did not recognize the number so I let it go to voicemail. On my drive home I listened to the message. “This message is for Mr. and Mrs. Pasch. This is … [Read More...]
What A Boner! Boners BBQ Review Response
Ten days into the new year and I think we already have a champion for the worst use of Social Media in 2012. This is a great example of how not to respond to a bad review. Scott Stratten, shows us a great example of how NOT to respond. You don't want to miss this. Check it out right here: http://bit.ly/yjktmj By the way, if you’re not following Scott Stratten, you should. He’s … [Read More...]
Don’t Buy Good Reviews
Buying good reviews for your business is bad business. Let me clarify something, I am not talking about companies who provide services that help you get reviews such as ReviewBuzz, Customer Lobby or Angie's List and their Fetch program. What I am talking about is paying someone to write reviews that does not know a thing about your business. This service is being offered more and more as … [Read More...]
Get More Google Places Reviews – Strategy #3
Leverage Your Other Sources Your Facebook fans and/ or Twitter followers are powerful allies. Don't forget to call on them for reviews. You should tweet or post a link on your Places page on a regular basis with a strong call-to-action. You might even want to incorporate a link to your Google Places page on your Facebook page. If you have a newsletter, email list or mailing list you … [Read More...]
